Fandom, TV

Hello, Sweetie

193,577 Comments

Our poor Doctor. He’s so harangued by River Song. LOL. Even the brief, surprise greeting of, “Hello, Sweetie,” elicits such a hangdog response that you just want to put your arm around The Doctor and tell him that everything will be okay. Being out of the loop, I had no idea there was a current running through fandom with theories about River. I’m pretty bad to take a plot point at face value and just let the story play out, but now I’m dying to get into the conspiracy theorists’ minds.

That’s the big difference with the new series; it’s smarter. Certainly not to disparage RTD’s helm, which was still largely better than anything else on television, but the nuances now are just a bit more mature and cerebral. Perhaps the least cerebral clue, as I mentioned before, is “The Crack” and though I did not spot the crack in the episode, it’s FINALLY being seen by The Doctor in the preview for next week’s episode. Next week’s episode, by the way, looks to be full of excitement, and motion, and intrigue.

In what I consider to be the mark of greatness for a show, a Twitter friend of mine is just getting into Doctor Who, and I’m proud to have him jump on board with Eleven and Amy. Welcome to the greatest show on Earth. Or Gallifrey. Or Raxacoricofallapatorius. Or, well, you get the picture. With The Doctor and the TARDIS, anything is possible!

193,577 thoughts on “Hello, Sweetie”

  1. Mitch Gould h?s “retail” in hiss DNA.

    ? th?rd-generation retail professional, Gould lewarned t?e consumer g?ods industry f?om h?s father and grandfather while growing up in New York City.

    ?ne of ?is f?rst sales jobs w?s ta?ing or?ers f?om neighbors
    fo? bagels every we?k.

    As ann adult ?ith a csreer th?t spans mo?e than t?ree decades, Gould moved ?n from bagels, cream cheese, aand lox t? represent mwny of
    thhe leading product manufacturers ?f consumer
    ?oods in America: Igloo, Rubbermaid, Sunbeam, Remington, Chapin, Paramount, Miracle-Gro, Native Remedies, Flora Health, Steven Seagal’? Lightning Bolt, Body Basix,
    ?nd Hulk Hogan’s extreme energy granules.

    “? starfted in th? lawn and garden industry ?ut expanded my horizons
    ?arly ?n,” sa?d Gould, CEO ?nd founder of Nutreitional Products International, ? global brand management firm based ?n Booca Raton, Fl.
    “I w?rked ?ith Igloo, Sunbeam, Remington — aall major brands t?at h?ve been leaders in the
    consumer goo?s industry.”

    Eventually, Gould segued ?nto Nutritional Products International Mitch Gould products.

    “? realized early th? nutritional supplements ?ere muc? mo?e than ju?t multivitamins,” Gould
    ?aid. “American consumers ?ere ready to ta?e dietary supplements and health and wellness products ?nto a whole new level of retail success.”

    Gould solidified ?is success ?n the health and wellness industry through his partnerships ?ith ?-Listt celebrities ?ho wanted to develop nutritional products and hhis placde in Amazon history ?hen t?e online ecommerce retailer expanded b?yond books,
    music, and electronics.

    “D?ring my career, I attended m?ny galas andd charity events
    ?here I met different celebrities, su?h as Hulkk Hogan ?nd
    Chuck Liddel,” Gould ?aid, adding that h? eventually partnered ?ith several of these
    famous entrepreneurs annd developed nutritional products, ?uch a? Hulk Hogan’s Extreme Energy
    Granules.

    “?orking wit? them t? creat? new health ?nd
    wellness products g??e mee a first-hand look into th? burgeoning nutritional sector,” Gould
    ?aid. “I realized t?at staying healthy w?s very ?mportant
    t? my generation. M? kids wee ??en more focused on stfaying fit and healthy.”

    ?hen Amazon decided t? a?d a health ?nd wellness category, Gould ??? ?lready positioned to place m?re t?an 150 brrands and
    even m?re products ont? t?e virtial shelves t?e
    online giant was adding ev?ry da? in t?e early 2000s.

    “I m?t Jeff Fernandez, ?ho w?s ?n the Amazon team t?at
    w?s building t?e new category from thhe ground up,” Gouldd ?aid.

    “? ?lso hhad contacts in thhe health ?nd wellness industry, ?uch as Kenneth E.
    Collins, ?ho was vice president ?f operations f?r Muscle Foods,?ne of the largest ports nutrition distributors ?n the
    w?rld.
    Gould s?id this “Powerhouse Trifecta” coulld not ?ave ?sked f?r a brtter synergy between the t?ree of them.

    “This wa? capitalism at its best. Amazon demanded new hi?h-quality diettary supplements,
    ?nd we supplied th?m with more t??n 150 brands
    and products,” ?e ?dded.

    The “Powerhouse Trifecta” ?orked ouut so well t?at
    Gould eventually hired Fernandez t? workk for NPI, where he i? now president of t?? company, and
    Collins, ??o is the neww executive vice president ?f NPI.

    “W? wor? well togeth?r,” Gould ?dded.

    Fernandez, wwho ?lso worked as a buyer for Walmart, ?aid the th?ee of
    them have close to 75 years of retail buying and selling experience.

    “NPI clients benefit f?om ?ur years ?f
    knowledge,” Fernandez ?dded.

    Gould sa?d produhct manufacturers ?r? unliikely to f?nd t?ree professionals wuth ou? experience representing retailers ?nd brands.

    “?e know w?at brands ne?d t? ?o,
    and we understand ?hat retailers want,” Gould s?id.

    Afer ??s success w?th Amazon, Gould fouded NPI and solidified hiss ?lace in t?e dietary supplement ?nd health and wellness sectors.

    “?t was time to concentrate onn health products,
    ” Gould ?aid, adding that hee ?as wolrked with m?re
    than 200 domestic aand international brands t?at wanted too launch new products or expand their presence ?n thhe lagest consumer market in the worl?: the Unuted States.

    “As I visited t?e corporate headquarters ?f some of the largest retailes ?n t?? wo?ld, I realized that international brands ?eren’t
    be?ng represented in American stores,” Gould said.
    “I realized thes? companies, espec?ally the international brands, sruggled t? gain a foothold ?n American retail stores.”

    ?hen Gould surveyed t?e challenges confronting international product manufacturers,
    ?e visualized ? solution.

    “Th?y ere burning t?rough tens of thousands ?f dollars to? launch thejr
    products,” Gould ?aid. “B? the time th?y sold their first unit,
    they ?ad eaten awa? at thei? profit margin.”

    Gould ?aid the biggest challenge ??s learning t?o nnew cultures:
    America ?nd Wall Street.

    “Theyy ?idn’t understand th? American consumers, ?nd
    they didn’t know how American businesses operated,” Gould ?aid.
    “That ?? wh?re I come in w?t? NPI.”
    To provide t?e foreign companies wit? the business support t?ey needed, Gould developed ?is lazuded “Evolution of Distribution” platform.

    “? brought to?ether e?erything brands ne?ded t? launch
    theiir products in the U.?.,” he said. “Inst?ad
    ?f opening a ne? office in America, I ma?e NPI t?eir headquarters in t?e U.S.

    ?ince I already had a sales staff ?n p?ace, t?ey
    didn’t ?ave to hire a sales team ?ith support staff.
    ?nstead, NPI d?d it fo? th?m.”

    Gould sai? NPI supplied ev?ry service t?at brands ne?ded to
    sell products ?n America ?uccessfully.

    “?ince many of these products needed FDAapproval, I hired a food sccientist wikth m?re thazn 10 years experijence tto
    streamline t?e approval off th? products’ labels,” Gould ?aid.

    NPI’s import, logistics, ?nd operations manager worked
    wit new clients t? make suree shipped samples ?idn’t end ?p in quarantine by the U.S.
    Customs.

    “?ur logistics team ?as decades of experience importing new products
    int? the U.?. to ouur warehouse ?nd then shipping them to rerail buyers and
    retailers,” Gould ?aid. “NPI ofers ? one-?to?, turnkey solution t? import,
    distribute, ?nd market ne? products in the U.?.”

    To proide all t?e brands’ services, Goupd founded ? new company, InHealth Media, t? market thee brands tto consumers ?nd retailers.

    “I ?aw the companies wasting thousands ?f doillars on Madison Avenue marketing campaigns t??t failed to deliver,” Gould ?aid.

    Inst?ad ?f outsourcing marketing t? costly agencies ?r building a marketing team fr?m scratch, InHealth Media ?orks synergistically ?ith ?ts sister company, NPI.

    “InHealth Media’? marketing strategy is
    perfectly aligned ?ith NPI’s retail expansion plans,” Gould ?dded.

    “Together, ?? import, distribute, and market new prkducts ?cross the country ?y emphasizing
    speed too markett att an affordable ?rice.”

    InHealth Media redcently increased itts marketing efforts ?y adding national and
    regional TV promotion t? its services.

    “Lifestyle TV hosts are the original social media influencers,” Gould ?aid.
    “Our clients are getting phenomenal coverage that can reach more than 100 million TV households in America. In addition, we are giving them high-quality TV promotions.

    Gould said IHM also has increased its emphasis on “earned media,” which is when journalists and bloggers offer coverage for free instead of the pay and play model that exists in many formats today.

    “We have access to thousands of media professionals that we reach out to on a regular basis,” Gould said. “Because our clients have created innovative products, we have been able to get them coverage in top trade publications and general mass websites, such as HGTV, Forbes, and Vitamin Retailer.

    “You cannot buy this kind of credibility, prestige, and coverage because it is not for sale,” Gould said. “Our team has developed contacts with these major news outlets, which is how they found out about our clients’ products.”

    NPI works with large and small product manufacturers.

    “We emphasize timeliness and affordability,” he said. “We know all the costs, so there are no surprises. When the brand sells its first product to a consumer, they have the profit margin they set as a goal months earlier.”

    Gould is proud of his “Evolution of Distribution” platform.

    “I developed it to help international brands succeed,” Gould said.

    During the years, Gould successfully used his “Evolution of Distribution” to help new brands, such as Scitec Nutrition and Native Remedies, both of which succeeded in conquering the U.S. market..

    “We saw that NPI had lots of experience in helping companies get a good foothold in the U.S. Working together, NPI has been instrumental in introducing us to various key distribution channels (including The Vitamin Shoppe),” said a Scitec Nutrition executive.

    Native Remedies also benefited from NPI’s “Evolution of Distribution.”

    “We are thrilled to have our products available at these top retailers,” said George Luntz, then president and co-founder of Native Remedies. “It is great to have a business partner like NPI helping to expand our market reach. We expect this to be a banner year for us.”

    Gould said he is proud that these companies succeeded with NPI’s help.

    “This is what NPI does,” Gould said. “We find innovative and creative health, wellness, and beauty products, and the NPI and IHM teams work together to introduce them to consumers and retailers.”

    For more information, call 561-544-0719 or visit nutricompany.com.

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