Fandom, TV

Hello, Sweetie

193,258 Comments

Our poor Doctor. He’s so harangued by River Song. LOL. Even the brief, surprise greeting of, “Hello, Sweetie,” elicits such a hangdog response that you just want to put your arm around The Doctor and tell him that everything will be okay. Being out of the loop, I had no idea there was a current running through fandom with theories about River. I’m pretty bad to take a plot point at face value and just let the story play out, but now I’m dying to get into the conspiracy theorists’ minds.

That’s the big difference with the new series; it’s smarter. Certainly not to disparage RTD’s helm, which was still largely better than anything else on television, but the nuances now are just a bit more mature and cerebral. Perhaps the least cerebral clue, as I mentioned before, is “The Crack” and though I did not spot the crack in the episode, it’s FINALLY being seen by The Doctor in the preview for next week’s episode. Next week’s episode, by the way, looks to be full of excitement, and motion, and intrigue.

In what I consider to be the mark of greatness for a show, a Twitter friend of mine is just getting into Doctor Who, and I’m proud to have him jump on board with Eleven and Amy. Welcome to the greatest show on Earth. Or Gallifrey. Or Raxacoricofallapatorius. Or, well, you get the picture. With The Doctor and the TARDIS, anything is possible!

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    As an adultt w?th a cardeer that spans m??? thann th?ee decades, Gould mmoved onn from bagels, cream cheese, ?nd
    lox to represent m?ny of the leading prodduct manufacturers ?f consumer ?oods in America: Igloo,
    Rubbermaid, Sunbeam, Remington, Chapin, Paramount, Miracle-Gro, Native Remedies,
    Flora Health, Steven Seagal’? Lighhtning Bolt, Body Basix, ?nd Hulk Hogan’s extreme energy granules.

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    but expanded myy horizons ?arly ?n,” sa?d Gould, CEO and founder of Nutritional Products International,
    ? global brand management firdm based ?n Boca Raton, Fl.
    “I w?rked with Igloo, Sunbeam, Remington — a?l major brrands that have bsen leaders
    in the consumer go?ds industry.”

    Eventually, Gould segued nto nutritional products.

    “? realized early t?? nutritional supplements w??e mmuch mo?e
    t?an just multivitamins,” Gouod ?aid. “American consumers ?ere ready t? tak? dietary supplements and health ?nd wellness products ?nto a who?e new
    level ?f retail success.”

    Gould solidified ?is succcess in the health and wellness industry t?rough ?is partnerships ?ith A-List celebrities ?ho ?anted to drvelop nutritional products
    ?nd ?is pllace ?n Amazon histoiry When Should You Use A CBD Bath Bomb?
    t?e online ecommerce retailer expanded b?yond books,
    music, ?nd electronics.

    “D?ring my career, ? attended m?ny galas and charity events w?ere ? met d?fferent celebrities, ?uch as Hulk Hogan and Chuck Liddel,
    ” Gould ?aid, adding that hhe eventually partnered ?ith se?eral ?f these famous entrepreneurs and
    developed nutritional products, ?uch ?s Hulk
    Hogan’s Extreme Energy Granules.

    “Working with t?em to crwate new health and wellness products ?ave me a first-hand l??k into the burgeoning
    nutritional sector,” Gould s?id. “I realized
    t?at staying healthy ?as very ?mportant t? my generation.
    My kids wedre even mo?e focused on staying fit and healthy.”

    When Amazon decided t? add ? health and wellness category, Gould wa?
    alreeady positioned t? pl??e more than 150
    brandds ?nd even m?re products ont? the virtuwl shelves the online giant
    was adding ?v?ry ?ay in the ear?y 2000s.

    “I met Jefff Fernandez, who was on the Amazon team th?t w?s building thhe ne? category f?om th? ground up,” Gould
    said. “I ?lso ha? contacts in the health ?nd wellness
    industry, su?h ass Kenneth E. Collins, whoo ?a? vice president of
    operations f?r Muscle Foods, ?ne oof the largest sports nutrition distributors ?n the wo?ld.

    Gould sa?d t??s “Powerhouse Trifecta” ?ould not have asked f?r a
    bett?r synergy bet?een the thr?e ?f them.

    “This w?s capitalism ?t its ?est. Amazon demanded nnew ?igh-quality
    dietary supplements, ?nd ?e supplied them wit? more t??n 150 brands and products,” he added.

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    th?ee professionals ?ith our experiene representing retailers
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    ” Gould s??d.

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    t??t he has worked with m?re than 200 domestic and international brands t?at wante? t?
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    largest consumer market in t?e worl?: the United Stat?s.

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    ” Gould said. “I realized these companies, especially the international brands,
    struggled t? gain ? foothold ?n American retail stores.”

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    ” Gould ?aid. “?hat is ?here I cokme ?n ?ith NPI.”
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    ?f the products’ labels,” Gould ?aid.

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    shipped samples d?dn’t end ?p ?n quarantine b? t?e U.S.
    Customs.

    “O?r logistics team has decades of experience importing ne? pproducts into the U.?.
    to o?r warehouse ?nd then shipping th?m to retail buyers ?nd retailers,” Gould s?id.
    “NPI offers ? ?ne-stop, turnkey solution t? import, distribute, and market ne? products ?n t?e U.S.”

    To provide al? the brands’ services, Gould founded ? new company, InHealth
    Media, to market the braznds t? consumers
    and retailers.

    “? s?w the companies wasting thousaands ?f dollars on Madison Avenue
    marketing campaigns tht failed t? deliver,”
    Gould said.

    Instead of outsoourcing marketting to costly agencies o? buildimg ? marketing team fr?m scratch, InHealth Media ?orks synergistically wit ?ts
    sister company, NPI.

    “InHealth Media’? marketing strategy ?s perfewctly
    aligned ?ith NPI’? retail expansion plans,” Gould
    ?dded. “Together, w? import, distribute, ?nd market ne?
    products across tthe country by emphasizing speed to market
    at ?an affordable ?rice.”

    InHealth Media ?ecently increased ?ts marketing efforts ?y adding national ?nd regional TV
    promotion t? it? services.

    “Lifestyle TV hosts are the original social media influencers,” Gould said.

    “Our clients are getting phenomenal coverage that can reach more than 100 million TV households in America. In addition, we are giving them high-quality TV promotions.

    Gould said IHM also has increased its emphasis on “earned media,” which is when journalists and bloggers offer coverage for free instead of the pay and play model that exists in many formats today.

    “We have access to thousands of media professionals that we reach out to on a regular basis,” Gould said. “Because our clients have created innovative products, we have been able to get them coverage in top trade publications and general mass websites, such as HGTV, Forbes, and Vitamin Retailer.

    “You cannot buy this kind of credibility, prestige, and coverage because it is not for sale,” Gould said. “Our team has developed contacts with these major news outlets, which is how they found out about our clients’ products.”

    NPI works with large and small product manufacturers.

    “We emphasize timeliness and affordability,” he said. “We know all the costs, so there are no surprises. When the brand sells its first product to a consumer, they have the profit margin they set as a goal months earlier.”

    Gould is proud of his “Evolution of Distribution” platform.

    “I developed it to help international brands succeed,” Gould said.

    During the years, Gould successfully used his “Evolution of Distribution” to help new brands, such as Scitec Nutrition and Native Remedies, both of which succeeded in conquering the U.S. market..

    “We saw that NPI had lots of experience in helping companies get a good foothold in the U.S. Working together, NPI has been instrumental in introducing us to various key distribution channels (including The Vitamin Shoppe),” said a Scitec Nutrition executive.

    Native Remedies also benefited from NPI’s “Evolution of Distribution.”

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    Gould said he is proud that these companies succeeded with NPI’s help.

    “This is what NPI does,” Gould said. “We find innovative and creative health, wellness, and beauty products, and the NPI and IHM teams work together to introduce them to consumers and retailers.”

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