The new season of Doctor Who began today with a very triumphant debut of the Eleventh Doctor. There is a definite shift in tone from the previous series (or non-series as it was), and I think this is exactly the episode to reset with. The introduction of Amy Pond was the best companion beginning yet, and I already love her. The rest of the plot didn’t really blow my mind, but the nod to the previous Doctors was glorious and brought out an actual cheer. I think Eleven is a very capable incarnation and I look forward to seeing him in action week after week.
I’m already re-watching because I let a lot of information slip past me the first time. I also want to compile a list of “clues” to watch for as the series progresses because I think there will be quite the payoff with this writing team. For instance, there is a blue lens flare that lingers for a considerable amount of time when there is no known source of light for that scene. Hmmmm. I’m also curious about the possible significance of the “Myth” laptop. Each of those things may be inconsequential, of course, or they could be related to the coming Silence. Who knows?
Who knows, indeed!! *ahem*
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?any compankes want to launch nnew products in the U.?.
but fimd it overwhelming ?nd difficult t? accomplish.
?t Nutritional Products International, ? global brand
management company based ?n Boca Raton, FL,
?e taqke on the heavy lifting fo? these brands.
Instead of yo? hiring a sales ?nd marketing staff, ?etting FDA label approval,
?nd renting office and warehouse space, NPI ?rovides
?ll these resourcws ?n ? one-stop, turnkey operation ?alled the “Evolution ?f
Distribution.”
Essentially, NPI ?ecomes ?our U.S. headquarters. We import, distribute, ?nd market your products.
?ur experience in t?e retail industry giv?s you a competitive advantage.
?t NPI, you have retail professionals ?ho hav? ?orked fo? Amazon ?nd Walmart,
?s welkl a? reepresented product manufacturers ?n th? nutraceutical, sports nutrition, dietary supplements, skincare, cosmeceutical, ?nd
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your goals, plea?e reply to hi? email ?nd make sure to? co?y m? in MarkS@nutricompany.com.
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150 Palmetto Park Blvd., Suite 800
Boca Raton, FL 33432
Office: 561-544-071
Email: MarkS@nutricompany.?om
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M?ny companies ?r? known f?r t?eir product development.
?hat is t?eir expertise.
?? senior account executive ffor business development ?t Nutritional Products International, ? h?ve work?d wit brands that ?ave creeated and developed innovative products t?at consumers would want to buy.
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Fo? more inform?tion, pl?ase reply t? this email ?r contact m? at MarkS@nutricompany.?om.
Respectfully,
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Nutritional Products International
150 Palmetto Park Blvd., Suite 800
Boca Raton, FL 33432
Office: 561-544-071
MarkS@nutricompany.?om
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Lett me introduce m?self. I am Mike Myrthil, director of
operations ffor Nutritional Products International, ? global brand
managekent company based ?n Boca Raton, Florida.
NPI wo?ks ?ith international ?nd domestic health ?nd wellness
brand manufacturers ?ho ??e seeking to enter the U.S.
market ?r expand th?ir sales ?n America. I ?ecently came a?ross ?ou? brand ?nd wo?ld ?ike t? discuss hhow
NPI can he?p y?u expand your distribution reasch iin thee United ?tates.
We provide expertise ?n all ar?as of distribution:
• Turnkey/?ne-stop solution
• Active accounts ?ith major U.?. distributors and retailers
• ?n executive team t?at h?s held executive positions with Walmart ?nd Amazon, t?e t??
largest online and brick-?nd-mortar retailers ?n the U.S., and Glanbia, thee w?rld’s largest
sports nutrition company.
• Proven sales f?rce with public relations, branding, and marketing ?ll und?r one roof
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• Warehousing ?nd logistics
NPI has ? long, successful track record off tak?ng brands tto marrket ?n the United States.
We meet regularly ?ith buyers fr?m large aand mall
retail chains in the country. NPI iis ??ur fast track to t?? retfail market.
Ple??e contact me directly so tjat w? ccan discuss ?o?r brand f?rther.
Kind Re?ards,
Mike,
Mike Myrthil
Director ?f Operations
Nutritional Products International
101 Plaza Real ?, Ste #224
Boca Raton, FL 33432
Office: 561-544-071
Mike.m@nutricompany.?om
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Mitch Gould ?as “retail” in ?is DNA.
A th?rd-generation retail professional, Gould
learhed t?e consumer g?ods industry f?om ?is father and grandfather whil? growing ?p in New York
City. ?ne of his first saales jobs w?? t?king ?rders f?om neighbors f?r bagels ?very week.
A? an adult ?ith a career that spans morre t?an three decades, Gouyld
moved on fr?m bagels, cream cheese, and lox tto represent
m?ny of thhe leaeing product manufacturers ?f consumer goods in America:
Igloo, Rubbermaid, Sunbeam, Remington, Chapin, Paramount, Miracle-Gro, Natgive Remedies, Flora Health, Steven Seagal’? Lightning
Bolt, Body Basix, and Hulk Hogan’s extreme energy granules.
“? started ?n the lawn and garden industry ?ut expanded m?
horizons eatly on,” said Gould, CEO annd founder ?f Nutritional Products International, ? global brand management firm based in Booca
Raton, Fl. “I worked with Igloo, Sunbeam, Remington — ?ll major brands t??t havve been leaders ?n the consumer ?oods industry.”
Eventually, Gould seguhed ?nto nutritional products.
“? realized ea?ly th? Nutritional Products International Mitch Gould suppleents ?ere m?ch mokre tgan j?st multivitamins,” Gould sa??.
“American consumers we?? eady to takle dietary supplements andd health ?nd wellness
products ?nto a wh?le ne? level of retail success.”
Gould solidified ?is success ?n th? health andd wellnerss industry t?rough ?is
partnerships wit? A-List celebrities ?ho ?anted too develop nutritional products
?nd h?s pl?ce in Amzzon history ?hen t?? online ecommerce retailer expanred ?eyond books,
music, and electronics.
“Du?ing my career, I attended m?ny galas and
charity evnts where ? met ?ifferent celebrities, ?uch as Huulk Hogan and
Chuck Liddel,” Gould ?aid, adding that he eventually partnered ?ith ?everal of t?ese
famous entrepreneurs ?nd developed nutritional products,
suc as Hulk Hogan’? Extreme Energy Granules.
“?orking w?t? them to cr?ate ne? health and wellneas products ?ave me a f?rst-?and loo? into the burgeoning nutritional sector,” Gould ?aid.
“I realized t??t stayikng healthy ?a? very important to my generation. My kids we?e even more focused oon staying
fit and healthy.”
When Amazon decided t? add a health and wellneas category, Gould ??s ?lready positioned t?
pla?e more t?an 150 brands ?nd evfen mo?e products
onto th? virtual shelves t?e online giant
waas adding ?very dayy ?n thhe ea?ly 2000s.
“I met Jeff Fernandez, w?o wa? ?n th? Amazon team that ?as buildiung
the new category f?om the ground up,” Gould ?aid.
“I ?lso hadd contacts ?n the health and wellness industry,
?uch ?? Kenneth ?. Collins, who wa? vice presijdent ?f operations for Muscle
Foods, one of th? largest sports nutrition distributors ?n t?e world.
Gould ?aid thi? “Powwerhouse Trifecta” co?ld not ave asked for a bette? synergy bet?e?n the three of them.
“Thhis w?s capitalism aat ?t? best. Amazon demanded ne? h?gh-quality
dietary supplements, ?nd we supplied them w?th more t?an 150 brands and products,” he adde?.
?he “Powerhouse Trifecta” ?orked o?t so ?ell that Gould
eventually hired Fernandez t? wo?k f?r NPI, wher? ?e ?s now president of the company, ?nd Collins, ?ho ?? the new
executive vice president ?f NPI.
“W? work well together,” Goukd add?d.
Fernandez, wh? aalso ?orked a? a buyer for Walmart, saidd
t?e three of them ?ave close to 75 years of retail buying and sellimg experience.
“NPI clients benefit f?om o?r years of knowledge,” Fernandez a?ded.
Gould sa?d product manufacturers are unlike?y to find t?ree
professionals ?ith our experience representing retailers and brands.
“?e know w?at brands need to d?, and we understand
what retailers w?nt,” Gould ?aid.
After h?s success w?th Amazon, Gould founded NPI ?nd solidified his plac? ?n th? dietary
supplemnt ?nd health and wellness sectors.
“?t was t?me to concentrate onn health products,” Gould ?aid, adding tha hhe haas
wo?ked ?ith mor? than 200 domestic and international brands t?at ?anted to launch ne? products orr expand t?eir presence in the largest consumer market inn t?e world: the United St?t?s.
“As I visited t?e corporate headquarters of some of tthe largest retailers iin t?e ?orld, I realized t??t international brands we?en’t ?eing represented
?n American stores,” Gould ?aid. “I realized the?? companies, especiall
t?e international brands, struggled t? ggain a foothold
?n American retail stores.”
?hen Gould surveyed the challenges cconfronting
international product manufacturers, ?e visualized a solution.
“They w?re burning throug? tens of thousands of dollars t? launch their products,” Gould ?aid.
“By the time the? sold th?ir first unit, they had eaten awa? at their
profit margin.”
Gould sai? th? biggest challenge ?as learning t?o new cultures:
America ?nd Wall Street.
“?hey didn’t understand the American consumers, ?nd thry ?idn’t
know ?ow American businesses operated,” Goulld ?aid.
“?h?t is wher? ? come ?n w?t? NPI.”
T? provide th? foreign complanies w?th t?e business support
they needed, Gould developed his lauded “Evolution of Distribution” platform.
“? brought t?gether e?erything brands ne?ded t? launch t?eir products ?n the U.?.,” he s?id.
“?nstead of ?pening a ne? office iin America, ? m?de NPI the?r headquarters ?n the U.S.
S?nce ? alre?dy had a sales staff ?n pla?e, th?y d?dn’t haave t? hire a sales team ?ith support staff.
Inst?ad, NPI diid it f?r them.”
Gould s?id NPI supplied eve?y servioce t?at brands nee?ed to sell products ?n America ?uccessfully.
“S?nce many of these products needed FDA approval, I hired ? food scientist with m?r? th?n 10 year? experience t?
streamline t?e approval of the products’ labels,” Gould ?aid.
NPI’s import, logistics, ?nd operations manager worked ?ith new clients to mak? su?e hipped samples ?idn’t end up in quarantine by t?e
U.S. Customs.
“?ur logistics team ?as decades of experience importing ne? products
intto t?e U.S. to our warehouse ?nd then shipping them t? retail buyers annd retailers,
” Gould ?aid. “NPI offe?s a one-sto?, turnkey
solution t? import, distribute, ?nd market ne? products
inn th? U.S.”
To provid all t?e brands’ services, Gould founded ? new company, InHealth Media, t? market th? brands t?
consumers ?nd retailers.
“? saww t?e companies wasting thosands of dollars
on Madison Avenue marketing campaigns t?at failed t? deliver,” Gould ?aid.
Inst?ad of outsoourcing marrketing t?o costly agencies ?r building ? marketing team from scratch,
InHealth Media work? synergistically with it? sister company, NPI.
“InHealth Media’? marketing strategy ?s perfectly
aligned ?ith NPI’? retail expansion plans,” Gould ?dded.
“Togethe?, wwe import, distribute, ?nd market
ne? products across the countrfy by emphasizing speed to market att ann affordable ?rice.”
InHealth Media ?ecently increased its marketing efforts b? adding national ?nd
regional TV promotion to its services.
“Lifestyle TV hosts are the original social media influencers,” Gould ?aid.
“Our clients are getting phenomenal coverage that can reach more than 100 million TV households in America. In addition, we are giving them high-quality TV promotions.
Gould said IHM also has increased its emphasis on “earned media,” which is when journalists and bloggers offer coverage for free instead of the pay and play model that exists in many formats today.
“We have access to thousands of media professionals that we reach out to on a regular basis,” Gould said. “Because our clients have created innovative products, we have been able to get them coverage in top trade publications and general mass websites, such as HGTV, Forbes, and Vitamin Retailer.
“You cannot buy this kind of credibility, prestige, and coverage because it is not for sale,” Gould said. “Our team has developed contacts with these major news outlets, which is how they found out about our clients’ products.”
NPI works with large and small product manufacturers.
“We emphasize timeliness and affordability,” he said. “We know all the costs, so there are no surprises. When the brand sells its first product to a consumer, they have the profit margin they set as a goal months earlier.”
Gould is proud of his “Evolution of Distribution” platform.
“I developed it to help international brands succeed,” Gould said.
During the years, Gould successfully used his “Evolution of Distribution” to help new brands, such as Scitec Nutrition and Native Remedies, both of which succeeded in conquering the U.S. market..
“We saw that NPI had lots of experience in helping companies get a good foothold in the U.S. Working together, NPI has been instrumental in introducing us to various key distribution channels (including The Vitamin Shoppe),” said a Scitec Nutrition executive.
Native Remedies also benefited from NPI’s “Evolution of Distribution.”
“We are thrilled to have our products available at these top retailers,” said George Luntz, then president and co-founder of Native Remedies. “It is great to have a business partner like NPI helping to expand our market reach. We expect this to be a banner year for us.”
Gould said he is proud that these companies succeeded with NPI’s help.
“This is what NPI does,” Gould said. “We find innovative and creative health, wellness, and beauty products, and the NPI and IHM teams work together to introduce them to consumers and retailers.”
For more information, call 561-544-0719 or visit nutricompany.com.